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NINE | WE LIVE TO SERVE

JAY & SANTI
HAVE A REAL TALK

"I want for you and I to reach a level of transparency." (Pg 118)

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"How'd you start... All of this??"

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"Partner? Partner with you in what way?"

"I was in the real estate game for some time. My buddy and I used to flip houses, and then we got into commercial lots that we'd rent out to investors and companies... In the condition that they partner with us moving forward."

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"It was a business model we adopted... Where we'd rent out our land to the companies at a discount, in the condition that we get a small stake in the business that's conducted on it. If we really believed in the company's vision, we'd invest in their operations... just enough to have some leverage when it came to how business is done."

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"So all of your restaurants, bars, and nightclubs... You own the land?"

"Yes, which I rent to the organizations or companies in the condition that they operate their venues my way. With my formula. I put in less work but maintain my control over what goes on. The only thing missing is resorts, for now... Which I've already deemed the next step for the business. I've got my mind set on the Caribbean."

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"Why hospitality?"

"Service to others is the rent you pay for your room here on Earth. You know who said that? Muhammad Ali said it. I did nothing to deserve the life I was given. Therefore I found myself serving others in pursuit of earning my existence."

"I'm a firm believer that we live to serve. I serve by elevating the human experience. I provide space for memories to be created--for stories to overlap one another with the means to contribute to the overarching story of... Us.... What's your story? Why are you here?"

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"Josh died. Our brother died seven years ago at a party we threw. He was on drugs Braden kept in the garage, then shot himself with the gun I forgot to put back in its hiding place."

"My family split up after that, and before I came here, Braden told me our parents had passed. I was in New York for seven years redefining who I was... Trying to cover up having ruined my entire family--well... Everyone except Braden."

"Seems like you internalize a lot of problems that belong to others. Seems to me like you want to be some sort of hero. You're looking for meaning--for a place to make your mark--a greater purpose to serve. So why are you here?"

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"To serve."

"We live to seek our purpose, Jay... And it warms my heart to know that you found yours here and now." 

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CONVERSATION TAKEAWAYS

Santi not only operates and controls his own venues, he owns the land.

Santi wants to expand his hospitality business into the Caribbean.

Santi believes that his work is contributing to his overarching purpose.

Santi convinces Jay that his purpose is to serve Santi.

Do you think Santi is a good mentor? Why or why not?